Panoramic: Automotive and Mobility 2025
Event | 9-14 September 2025
IAA Mobility 2025
Explore the Future of Mobility with us at IAA Mobility 2025
From September 9 to 14, 2025, the city of Munich will once again transform into a unique mobility festival, bringing together key players from the mobility industry. Under the theme "It’s All About Mobility," IAA MOBILITY 2025 marks the beginning of a new era, reinforcing its role as a global platform for mobility, sustainability, and technological innovation.
At the IAA Mobility Summit (September 9 to 12, Messe München), Patrick Ayad, Global Managing Partner for Sectors, and Lance Bultena, Global Director of Thought Leadership will lead two dynamic sessions on how innovation, regulation, and market forces converge. They will be joined by industry experts Marcus Welz, CEO of Hyundai Connected Mobility, and Ben Loewenstein, Head of UK and EU Policy & Government Affairs at Waymo, for the panel session:
Keynote
- When: Thursday, September 11, 2025; 10:30am - 10:45am
- Where: Main Stage
- Title: “To win, understand government: How innovation and regulation are shaping the Future of Mobility”
- Description: Mobility companies need to “get through government” to bring products and services to market — and ultimately to consumers. Winning in this sector requires a deep understanding of government priorities across major markets. This keynote offers a strategic framework for navigating the intersection of geopolitics, regulatory pressure on technology, supply chains, emissions, and safety — all essential elements to creating a winning strategy for the future of mobility.
Panel
- When: Thursday, September 11, 2025; 11:30am - 12:00pm
- Where: Yellow stage
- Title “Insights: To win, understand government: How innovation and regulation are shaping the Future of Mobility”
- Description: Mobility companies need to “get through government” to bring products and services to market — and ultimately to consumers. Winning in this sector requires a deep understanding of government priorities across major markets. This panel builds on the keynote session by exploring how leading voices in the field are responding in practice — offering diverse perspectives on regulatory strategy, innovation, and the evolving role of government in shaping the future of mobility
We look forward to engaging with you during the sessions—and welcoming you to our booth B22 in hall A2 for more in-depth conversations and networking opportunities. See you at IAA Mobility 2025!
Any other questions? Please contact us.
Register here
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